By lzpro on July 15th, 2013
Robotic Surgery: Deadly Marketing?
1999 began the age of robot-performed surgery. This new way of performing operations was hailed as an innovative technology that would revolutionize the way doctors perform routine operations, however the recent outcry of patients injured by the use of robotic surgery is punching some serious holes in the marketing claims made by the device’s creators.
Robotic surgery allows doctors to remotely perform surgeries on patients using a joystick-like controller and video monitor. This system was created to perform more routine procedures and was marketed to hospitals to help patients recover more quickly from surgeries such as prostate removal or hysterectomies. Surgical robots have also been marketed to hospital management purchasing committees as a way to boost profit margins.
The business of hospital care is very lucrative and hospitals are strongly encouraged to maintain the newest technologies to compete. Because of this marketing strategy, hospitals have been clamoring to purchase robotic surgery systems, which they then use to differentiate themselves in the increasingly competitive surgical market. Doctors are often told by management to mention all of the “benefits” of robotic surgery to patients, many times without properly informing patients of the many potentially life-threatening risks.
The problem is that this is a brand new technology and it has been alleged that many Hospitals haven’t provided enough training before allowing doctors to operate remotely using surgical robots; causing severe injuries and life threatening complications. The creators of the robotic system only offer a two day training period for two surgeons per hospital, leaving remaining training sessions up to the hospital’s discretion, often times allowing surgeons to operate without adequate instruction.
There are serious risks brought about by doctors’ lack of training when performing robotic surgery. Additionally, there is a lack of credible and tested scientific evidence that robotic surgery offers any real clinical benefits over traditional methods of surgery. Since hospitals have began using these devices there have been thousands of reports of traumatic injuries and complications including:
Tears and/or Burns of the Intestines
Punctured Blood Vessels
Severe Bowel Injuries
Vaginal Cuff Dehiscence
Loss of Quality of Life
Although innovative marketing strategy has been successful in selling robotic surgery systems to large and small hospitals alike, unsettling reports are coming out about robotic surgery regularly. The FDA has already received hundreds of adverse reaction reports about problems with this surgical procedure. Injuries reported as a result of the robotic surgery are growing every day. The creators of this robotic system face severe losses due to the potential for thousands of lawsuits.
This is a guest blog post from our attorney friends at Graves McLain in Tulsa Oklahoma
If you or a family member have had a robotic procedure and suffered any type of adverse reaction, please call the caring lawyers at Bad Robot Surgery today at 800-309-0100. If you or a family member have suffered bowel, bladder, ureter, or vascular injury or even death call us for help. We will evaluate your case and fight to get you the compensation you deserve to help cover the cost of medical bills, lost wages, loss of quality of life, wrongful death, and pain and suffering.
If you or a family member have been hurt or suffered after a robotic surgical procedure call the Southern Institute for Medical & Legal Research immediately. You will receive a free, confidential consultation from an experienced lawyer/doctor who will explain your rights. Call 800-309-0100 for help.